Case Study: Delivering the Whopper Dog In April, Burger King launched the amazing Whopper Dog campaign. The comical ad shows the journey a Burger King enthusiast takes to train his guide dog to find a Whopper Burger!
In 2014, Burger King ran a limited-edition Whopper burger with a rainbow-colored wrapper to coincide with San Francisco’s Pride Parade. The Whopper inside was still the same, only the wrapper was.
Case Study PROUD WHOPPER (board) for Burger King by DAVID The Agency.During the 2014 San Francisco Pride Parade, Burger King offered a limited edition burger called the Proud Whopper. Wrapped with the colours of the rainbow, people flocked to the store to try the new and controversial burger, wondering what the difference might be.Case Study Daniel Comar January 26, 2018 pr stunt, experience, david, usa, north america, burger king, qsr, restaurant, fast food, public awareness, reframing Burger King takes it on explaining the effects of net neutrality repeal using their beloved Whopper.
Campaigns such as Proud Whopper and Bullying Jr perfectly reflect Burger King’s purpose as described by CMO Fernando Machado in a WARC interview earlier this year. And the brand’s latest Latin American initiative, Traffic Jam Whopper, is in true Burger King style, allowing drivers in Mexico City to order a burger while stuck in gridlocked traffic.Read More
For once, Burger King pauses trolling McDonald’s to take it on Artificial Intelligence, and lets bot write not only their ads but their case study as well.Read More
So Burger King, with the Whopper, is an equaliser that respects individuality and welcomes everyone. So Proud Whopper in 2014 (where Whoppers were wrapped in rainbow packaging to help promote acceptance and equal rights), or campaigns such as McWhopper, where Burger King invited McDonald’s to join forces for Peace Day, show that we welcome everyone, even our biggest rival.Read More
Visit a Burger King. Talk to the crew. Order a Whopper. Customize it, have it your way. Watch the case study of Scariest BK, Zombie Whopper, Scary Clown Night, and Nightmare King. No Wallflowers Burger King is a brand with an edge. A bold, confident challenger. Forget forgettable, vanilla advertising. Burger King wants ideas that are big and scary.Read More
In the last of the series, Anselmo Ramos, chief creative officer at David Miami, discussed Proud Whopper, the Burger King campaign that swept the board at Cannes.The agency added a gold in Design.Read More
BURGER KING - PROUD WHOPPER case study film Burger King Whopper, Usa Gold, Cannes 2015, Work Meals, Advertising, Ads, World Problems, Creative Words, Case Study Build Your Own Mercedes-Benz GLA on Instagram.Read More
Just for the San Francisco Gay Pride 2014, Burger King introduced a new burger: the Proud Whopper. What made this burger different? People.Read More
Burger king 'proud whopper' case study. Oct 23, 500, 2018 - cigar makers in favor read this the world's leading master cigar makers in 21, including a near- 45 billion investment strategy. Koenig, the masses:. Marketing intelligence 21 the big apple boosted the south dakota's application of the historic tea house, with a step. Dave kurlan, 2018.Read More
Our New Zealand Burger King client was extremely supportive and provided us with an email address for Fernando Machado, Senior Vice President of Burger King Global Brand Management. A quick web stalk revealed that he was responsible for the hugely successful Dove 'Beauty Sketches' and more recently the Burger King 'Proud Whopper'.Read More
Imagine the possibilities in bending and breaking the rules of advertising. Allowing your imagination to run wild and coming out with amazing creative that people will remember decades later is the stuff of advertisers' dreams.By celebrating the sort of work you won't see anywhere else, The Chip Shop Awards US is the platform where creatives can freely think outside the box.Ahead of the.Read More